ar dealers are almost as old as the car itself. And ‘peak car dealer’ was reached before ‘peak car’.
While the end of the car dealer has been forecasted for many years they are well alive and kicking. Customers, disruptors and OEMs alike have put pressure on the trade to adapt and improve. It seems the necessity to maintain returns for investors in a capital-intensive business has done its part, too.
Several brands have experimented with agency systems – with mixed results at best. And some innovators who launched direct-to-consumer networks had to learn which crucial role retailers play in a brand’s success and are now recruiting retail partners. Auto dealers are here to stay.
Nevertheless, the potential for further improvement always exists, also within a brand’s network, where a wide span of performance is still too common. Unfortunately, several brands seem to have neglected driving retail excellence – while pursuing innovative sales models, or due to cost pressures.
We at Berylls by AlixPartners believe that it is a success-critical task of a brand to (re-)strengthen their leadership and support of retail excellence in their networks. So, how can your brand help its network to continue improving? And how can Berylls help you to do that? Our Berylls Retail Excellence Toolbox focuses on the performance drivers with the biggest impact, it aligns operational improvements with your strategy and boosts innovation. And finally makes performance gains more sustainable. All this in a structured approach utilising the well-proven Building Blocks of our Toolbox.
Download the full insight now!
Copyright Berylls by AlixPartners
